Are you creative?

A New York publisher was concerned about the lack of creativity among his editorial and marketing staff. He hired psychologists to try to determine what differentiated the creative employees from the others. After a year of study, the psychologists discovered that there was only one difference between creative and non-creative employees: belief in their creativity. Creative employees believed they were creative, and the non-creative ones believed they were not.
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This excerpt is from My Creative Team Thinking, October 25, 2007. Read the full article on Creativity here: http://www.my-creativeteam.com/blog/?p=467

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